THESAURUS
maximize
add to, aggrandize, amplify, augment, boost, broaden, build, build up, elaborate, embellish, enhance, enlarge, exaggerate, exalt, expand, extend, fatten, fill out, hike, hike up, improve, increase, inflate, jack up, jump up, lengthen, magnify, make much of, overdo, overemphasize, overplay, oversell, overstate, overstress, parlay, put up, pyramid, raise, thicken, up