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WORDNET DICTIONARY

Noun gimmick has 3 senses

• gimmick(n = noun.attribute) catch - a drawback or difficulty that is not readily evident; "it sounds good but what's the catch?"
is a kind of drawback

• gimmick(n = noun.artifact) doodad, doohickey, doojigger, gismo, gizmo, gubbins, thingamabob, thingamajig, thingmabob, thingmajig, thingumabob, thingumajig, thingummy, whatchamacallit, whatchamacallum, whatsis, widget - something unspecified whose name is either forgotten or not known; "she eased the ball-shaped doodad back into its socket"; "there may be some great new gizmo around the corner that you will want to use"
is a kind of stuff

• gimmick(n = noun.act) device, twist - any clever maneuver; "he would stoop to any device to win a point"; "it was a great sales gimmick"; "a cheap promotions gimmick for greedy businessmen"
is a kind of maneuver, manoeuvre, tactical maneuver, tactical manoeuvre
has particulars: mnemonic, fast one, trick

OXFORD DICTIONARY

THESAURUS

gimmick

action, ad hoc measure, affair, anagnorisis, angle, answer, apparatus, architectonics, architecture, argument, art, artful dodge, article, artifact, artifice, atmosphere, background, bag of tricks, blind, bluff, bosey, catastrophe, catch, characterization, cheat, chicanery, chouse, color, complication, concern, conspiracy, continuity, contraption, contrivance, counterfeit, countermove, coup, course of action, craft, curve, curve-ball, cute trick, deceit, deception, demarche, denouement, design, development, device, dingus, dirty deal, dirty trick, dodge, dofunny, dohickey, dojigger, dojiggy, domajig, domajigger, doodad, dowhacky, effort, episode, eppes, etwas, expedient, fable, fake, fakement, falling action, fast deal, feint, fetch, ficelle, flumadiddle, fun, gadget, gambit, game, gigamaree, gimcrack, gizmo, googly, grift, hand tool, hickey, hocus-pocus, hook, hootenanny, hootmalalie, humbug, implement, imposture, improvisation, incident, instrument, intrigue, invention, jest, jigger, joker, juggle, jugglery, jury-rig, jury-rigged expedient, knavery, last expedient, last resort, last shift, line, little game, local color, makeshift, maneuver, material thing, means, measure, mechanical device, method, mood, motif, move, movement, mythos, object, pass, peripeteia, pis aller, plan, plot, ploy, power tool, precision tool, quelque chose, racket, recognition, red herring, resort, resource, rising action, ruse, scheme, scurvy trick, secondary plot, shake-up, shift, slant, sleight, sleight of hand, sleight-of-hand trick, snare, solution, something, speed tool, sport, step, stopgap, story, stratagem, strategy, stroke, stroke of policy, structure, subject, subplot, subterfuge, switch, tactic, temporary expedient, thematic development, theme, thing, thingum, thingumabob, thingumadad, thingumadoodle, thingumajig, thingumajigger, thingumaree, thingummy, tone, tool, topic, trap, trick, trickery, trump, twist, utensil, whatchy, widget, wile, wily device, working hypothesis, working proposition

See related words and definitions of word "gimmick" in Indonesian