motive, springs of action, wellsprings of action, reason, ground, call, principle, by end, by purpose, mainspring, primum mobile, keystone, the why and the wherefore, pro and con, reason why, secret motive, arriere pensee, intention, inducement, consideration, attraction, loadstone, magnet, magnetism, magnetic force, allectation, allective, temptation, enticement, agacerie, allurement, witchery, bewitchment, bewitchery, charm, spell, fascination, blandishment, cajolery
, seduction, seducement, honeyed words, voice of the tempter, song of the Sirens forbidden fruit, golden apple, persuasibility, persuasibleness, attractability, impressibility, susceptibility, softness, persuasiveness, attractiveness, tantalization, influence, prompting, dictate, instance, impulse, impulsion, incitement, incitation, press, instigation, provocation, inspiration, persuasion, suasion, encouragement, advocacy, exhortation, advice, solicitation, lobbyism, pull, incentive, stimulus, spur, fillip, whip, goad, ankus, rowel, provocative, whet, dram, bribe, lure, decoy, decoy duck, bait, trail of a red herring, bribery and corruption, sop, sop for Cerberus, prompter, tempter, seducer, seductor, instigator, firebrand, incendiary, Siren, Circe, agent provocateur, lobbyist, impulsive, motive, suasive, suasory, persuasive, persuasory, hortative, hortatory, protreptical, inviting, tempting suasive, suasory, seductive, attractive, fascinating, provocative, induced, disposed, persuadable, spellbound, instinct with, smitten with, infatuated, inspired, by, because, therefore, from this motive, from that motive, for this reason, for that reason, for, by reason of, for the sake of, count of, out of, from, as, forasmuch as, for all the world, on principle, fax mentis incendium gloriae, temptation hath a music for all ears, to beguile many and be beguiled by one.
flattery, adulation, gloze, blandishment, blandiloquence, cajolery
, fawning, wheedling, captation, coquetry, obsequiousness, sycophancy, flunkeyism, toadeating, tuft- hunting, snobbishness, incense, honeyed words, flummery, bunkum, buncombe, blarney, placebo, butter, soft soap, soft sawder, rose water, voice of the charmer, mouth honor, lip homage, euphemism, unctuousness, flattering, adulatory, mealy-mouthed, honey-mouthed, honeyed, smooth, smooth-tongued, soapy, oily, unctuous, blandiloquent, specious, fine-spoken, fair spoken, plausible, servile, sycophantic, fulsome, courtierly, courtier-like, ad captandum.
falsehood, falseness, falsity, falsification, deception, untruth, guile, lying, untruth, guile, lying, misrepresentation, mendacity, perjury, false swearing, forgery, invention, fabrication, subreption, covin, perversion of truth, suppression of truth, suppressio veri, perversion, distortion, false coloring, exaggeration, prevarication, equivocation, shuffling, fencing, evasion, fraud, suggestio falsi, mystification, simulation, dissimulation, dissembling, deceit, blague, sham, pretense, pretending, malingering, lip homage, lip service, mouth honor, hollowness, mere show, mere outside, duplicity, double dealing, insincerity, hypocrisy, cant, humbug, jesuitism, jesuitry, pharisaism, Machiavelism, organized hypocrisy, crocodile tears, mealy-mouthedness, quackery, charlatanism, charlatanry, gammon, bun-kum, bumcombe, flam, bam, flimflam, cajolery
, flattery, Judas kiss, perfidy, il volto sciolto i pensieri stretti, unfairness, artfulness, misstatement, false, deceitful, mendacious, unveracious, fraudulent, dishonest, faithless, truthless, trothless, unfair, uncandid, hollow-hearted, evasive, uningenuous, disingenuous, hollow, sincere, Parthis mendacior, forsworn, artificial, contrived, canting, hypocritical, jesuitical, pharisaical, tartuffish, Machiavelian, double, double tongued, double faced, double handed, double minded, double hearted, double dealing, Janus faced, smooth-faced, smooth spoken, smooth tongued, plausible, mealy-mouthed, affected, collusive, collusory, artful, perfidious, spurious, untrue, falsified, covinous, falsely, a la tartufe, with a double tongue, silly, blandae mendacia lingua, falsus in uno falsus in omnibus, I give him joy that's awkward at a lie, la mentira tiene las piernas cortas, O what a goodly outside falsehood hath.